Stating that it is “democratizing IPOs,” online brokerage firm Robinhood said it is rolling out a new platform that will allow users of its trading app to subscribe to initial public offerings. at their IPO price before trading on public stock exchanges.

The platform, called IPO Access, will be rolled out gradually over the next few weeks, the company said.

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“Most of the shares that go public generally go to wealthier institutions or investors,” the company said in a blog post. “With IPO Access, Robinhood’s daily investors will have the chance to enter at the IPO price.”

Users will be able to find upcoming IPOs from a list of companies that plan to distribute shares to Robinhood. They will also be able to keep abreast of company milestones and read their preliminary prospectus.

“IPO stocks can be very limited, but all Robinhood clients get an equal chance on stocks regardless of order size or account value,” the company said.

FIGS Inc, which makes medical scrubs, face masks and shields, on Thursday became the first company to offer shares to retail investors through Robinhood, according to a regulatory filing. The company said it is reserving 1% of its IPO offering of 22.5 million shares for retail traders.

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Bloomberg reported earlier this week that Robinhood is preparing to reveal filings for its own initial public offering as early as next week. The company submitted confidential documents to the Securities and Exchange Commission in March.

Robinhood has been a source of controversy. In January, followers of a subreddit known as r / WallStreetBets launched a concerted effort to increase GameStop’s shares. (GME) – Get a report and force a short squeeze.

The resulting volatility caused stocks to skyrocket, but also ended up catching many newbie investors on the wrong side of trading as stocks plunged. It also attracted many more new users to the Robinhood app.

In February, Charlie Munger, vice president of Warren Buffett’s Berkshire Hathaway (BRK.B) – Get a report insurance and investment group, criticized Robinhood Markets and its competitors for taking advantage of uneducated investors.